Optimize engagement, events & funnels

Track custom events and user journey funnels; discover true insight.
All without weeks of training

The Ziplytics dashboard. Ziplytics is a simple, modern, privacy compliant web analytics platform.

Why Ziplytics?

Manage custom user interaction events

From initial engagement to final transaction, capture every step of the user journey. With the added capability to track revenue for any event, you gain a comprehensive understanding of how different interactions contribute to your earnings.

This detailed insight helps you identify the most lucrative aspects of your user experience; from form submissions so you can invest in what truly works and enhance your conversion rates.

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Improve conversion & user experience with funnels

By mapping out the series of events that lead up to conversions, you can pinpoint where potential customers drop off and why. This understanding enables you to refine each step of the funnel, ensuring a smoother user experience and effectively boosting your conversion rates.

Whether it's tweaking your landing pages, adjusting your call-to-action buttons, or streamlining checkout processes, our funnel analysis provides the insights you need to make impactful changes that resonate with your audience and drive success.

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Easy to use

GA4 requires a freaking degree just to understand how many visits you have?! Ziplytics is built for simplicity.

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Real time data

Ziplytics is built on the most cutting edge technology to give you more accurate data in real time.

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Revenue tracking

Do you run an ecommerce business or quotes on your site? Ziplytics tracks campaigns & user funnels to help you reduce wasted marketing efforts.

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Custom events & funnels

Track what's most important to your business. Stop guessing and start growing. Switch to Ziplytics.

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Real insights

Info you can act on, no degree required

Ziplytics is purpose built to give you the most critical web analytics data in an easy to use dashboard so you can focus on what's most important.

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    One easy to use dashboard

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    You own your data

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    Stop spending time learning GA4 or wasting time trying to find reports

Cookie free

Better data, compliant by default

About 25% of your data in Google Analytics is missing; privacy friendly browsers are popular and most of your customers decline your cookie banners anyway. "Free" comes at a cost, how much is bad information costing your business?

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Ziplytics Blog

Simple, actionable, compliant analtyics

Diego M. Web Designer

"Ziplytics is great! Our company has more accurate data than Google Analytics and it only took a few minutes to setup."

4.9 Rating based reviews on